Minciencias Category: A1
Institutionalization date: 2007
Knowledge area: Ciencias Sociales, Humanidades y Teología
Academic programs to which it responds or supports:
Specialization in Branding and Strategic Communication / Advertising / Técnico Laboral en Comunicación Gráfica
Advertising, consumption and audiences:
This line of research revitalizes research on advertising communication, within the more general context of the search for sustainability and artistic and cultural creations that, in terms of social co-responsibility, respond to this search.