Trimestre 1
Communication Theories and Models
3 Credits
Elective 1
2 Credits
UCM Identity
1 Credit
Trimestre 2
Branding
3 Credits
Research I
2 Credits
Trimestre 3
Strategic Communication
3 Credits
Creative Thinking and Innovation
3 Credits
Trimestre 4
Designing Social Innovation for Sustainable Development
2 Credits
Brands and Digital Scenarios
3 Credits
Research II
3 Credits
Total credits: 25
*Note: 1. Students of the Universidad Católica de Manizales must accredit proficiency in English as a foreign language as a degree requirement in accordance with the criteria in the Foreign Language Regulations
2. Students of the Universidad Católica de Manizales can access the academic degree in specialization programs according to the modalities listed in the attached Regulation (art. 65 Academic Regulations)
3. The academic elective components are: Packaging or Aesthetics and Design for Branding.